4★ official rating · 202 beds · Part of Excelsior Care Group
32 Laurel Avenue, Keansburg, NJ 07734 · 123 beds
Phone: (732) 787-8100
We don’t have a written overview for Laurel Bay Health & Rehabilitation Center yet. The facts below come straight from official government records. Calling the facility is the best way to learn more about daily life here.
The average nursing home in New Jersey scores 3.4 out of 5 · nationwide it’s 3. That puts it below the New Jersey average — worth asking the staff about when you visit.
32 LAUREL AVENUE
KEANSBURG, NJ 07734
Official government records list this facility as “for profit - corporation.” Ownership matters — it tells you who is responsible for care decisions here.
| Name | Type | Role | Stake | Since |
|---|---|---|---|---|
| Greenberger, Eric | Individual | adp of the snf | NOT APPLICABLE | 2010-02-01 |
| Raj, Vinutha | Individual | adp of the snf | NOT APPLICABLE | 2025-12-01 |
| Willinger, Joel | Individual | adp of the snf | NOT APPLICABLE | 1998-03-18 |
| Willinger, Joel | Individual | direct ownership interest | NOT APPLICABLE | 1998-03-18 |
| Willinger, Joel | Individual | managing control - governing body | NOT APPLICABLE | 1998-03-18 |
| Greenberger, Eric | Individual | operational/managerial control | NOT APPLICABLE | 2010-02-01 |
| Willinger, Joel | Individual | trustee of the snf | NOT APPLICABLE | 1998-03-18 |
Source: the government’s public ownership dataset. Records can lag real-world changes by a few months.
About this page: the inspection rating, ownership records, bed count, and fines come from official government records. The description, highlights, and any items marked “as listed by the facility” come from the facility’s own materials and are reviewed before publishing. Family reviews are written by real families and checked by our team. Spot something wrong? Call the facility to confirm details before making a decision.
Tell us how to reach you and the team at Laurel Bay Health & Rehabilitation Center will set up a visit. Prefer the phone? Call (732) 787-8100 any time.
4★ official rating · 202 beds · Part of Excelsior Care Group
What government inspectors found when they visited in person.
How much time nurses and aides have for each resident, per day.
How well residents actually do on health measures over time.
From government health inspections and reporting · updated July 9, 2026.
Every licensed and certified nursing home is scored from 1 to 5 stars using the same government data: on-site health inspections, staffing levels, and measures of how residents do over time. 5 is much better than average; 1 is much worse. The percentile shows where Laurel Bay Health & Rehabilitation Centerlands against other homes — a low score doesn’t always mean bad care today, and a high score isn’t a guarantee, but it tells you what to ask about. Visiting in person is still the best test.
The most recent inspection cycle found 15 deficiencies. Over the past three years, this facility paid 1 fine totaling $15,873.
When inspectors find a rule not being met — anything from paperwork to resident care — they record a “deficiency,” and the facility has to fix it. Most nursing homes have at least a few. Fines are money penalties for more serious or repeated problems. Many deficiencies or large fines are worth asking about when you visit.
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No family reviews yet for Laurel Bay Health & Rehabilitation Center. If you have a loved one here — or have toured or visited — your honest words help other families making a hard decision.
Your honest review helps other families. It’s checked by our team before it appears.